Programmatic Initiative
Goal I
Destination ImagiNation, Inc. will be the globally recognized leader of creative problem solving programs.
Sub Goal I a
Destination Imagination, Inc. will provide support to Destination ImagiNation, the program, for growth, development, and programming.
- Action Step 1
- Continue to identify and implement methods to support/encourage affiliate growth
-
Action Step
- Increase DI, the program, participation by 3% annually.
- Action Step 3
- Gather and evaluate data concerning the demographics of the program participants
- Develop and implement a plan to enhance the participation of a diverse population
- Action Step 4
- Expand volunteer base by collaborating with corporations, government and other non-profits for national and community service
- Recognize volunteers at their workplace
- Retain volunteer base
- Develop a way to honor volunteers at Global Finals
Sub Goal I b
Destination Imagination, Inc. will achieve a level of recognition in the post-secondary educational and business community
- Action Step 1
- Pursue Research and Data Collecting of Alumni
- Action Step 2
- Document through research the affect of the problem solving process and publish.
- Action Step 3
- Continue to showcase Alumni Involvement in DI and career relationships resulting from DI
Sub Goal I c
Destination ImagiNation, Inc., will continue to grow and evaluate current programs and strategically expand its programmatic offerings.
- Action Step 1
- Hire full time PR and Marketing person
- Use Annual Report as a publication/PR/Marketing tool
- Develop and execute a corporate marketing campaign and evaluate its effectiveness
- Track and identify trends
Sub Goal I d
- Develop “Brand” recognition for DI, the program
- Develop and implement a marketing plan for each program offering
- Goal II Destination ImagiNation Inc. will provide the creative problem solving process to all communities (educational, corporate and social).
Sub Goal II a
Develop relationships with organizations and create partnerships.
Sub Goal II b
Promote and increase name recognition.
- Action Step 1
- Produce partnership brochures and other materials
- Action Step 2
- Promote the “brand”
Sub Goal III a
Goal III Destination ImagiNation, Inc. will increase the number of individuals who will benefit from the creative problem process.
Expand infrastructure/staff to accommodate growth in the future.
- Action Step 1
Improve the model of delivery and promotion of all programs
Identify and execute strategies to overcome obstacles inhibiting increased participation - Action Step 2
Create a strategy to enhance the financial and organizational support to the affiliates and others who deliver Destination ImagiNation programming.
Recruit and secure funds to execute the strategy of enhanced support - Action Step 3
Apply for grants to move programs into urban areas - Action Step 4
Develop a plan with actions and timeline that targets diverse populations
Sub Goal IV a
Goal IV Destination ImagiNation, Inc. will be financially stable and operate at the highest degree of fiscal integrity.
Increase donations to the corporation
Sub Goal IV b
- Action Step 1
- Provide Quarterly Reports and Business Plan updates
- Action Step 2
- Provide Cost/Benefit Analysis of each program
- Action Step 3
- Maintain a balanced or surplus budget
- Create a financial reserve fund
- Provide timely fiscal reportingAction Step 4
- Insure legal compliance
Sub Goal IV c
Continue Fundraising and Endowment Fund
- Action Step 1
- Establish clear guidelines on donations
- Action Step 2
- Develop levels of recognition in fund raising
- Action Step 3
- Implement an annual fund drive
- Action Step 4
- Increase size of endowment fund
- Action Step 5
- Provide Board member training – “How to Raise Funds”
- Action Step 6
- Increase the number of sponsors
- Increase the total financial support to the organization
Sub Goal V a
Goal V Destination ImagiNation Inc. will strengthen the corporation through learning and quality management
Destination ImagiNation, Inc. will utilize our creative problem solving process in all aspects of the organization
- Action Step 1
- Provide DIcore training to the Board and Staff
- Action Step 2
- Provide DIcore training to volunteer leadership teams
Sub Goal V b
Develop, implement and expand the use of technology
- Action Step 1
- Develop online learning and growth opportunities
- Action Step 2
- Enhance the capabilities of technology systems
Sub Goal V c
Maintain quality volunteers and staff
- Action Step 1
- Provide training for program leaders
Sub Goals V d
Embrace and enhance Quality Management
- Action Step 1
- Execute a plan for organizational review and incorporate quality control measurers
- Action Step 2
- Develop and implement Board assessment and self-assessment process
- Action Step 3
- Provide continuing education in use of problem solving generating and focusing tools and understanding of policies for Board and staff
Goal VI
Destination ImagiNation, Inc. will act according to and promote an environment of the highest degree of respect and integrity.
- Action Step 1
- Incorporate a model of respect into all programs
- Develop a form about mutual respect for volunteers and participants to sign
- Reinforce concepts of respect and integrity
- Action Step 2
- Provide resources for training in areas of diversity, collegial respect and ethics at Board and corporate levels
- Action Step 3
- Develop and promote a code of ethics
